apparel design: five leaf clover
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apparel design: five leaf clover ⭑
Project: Branding & Merchandise
Client: Self-started
Responsibilities: Art Direction, Illustration, Screen-printing, Marketing, Sales, Styling & Photo Editing
Duration: Jan-Feb 2017
FIVE LEAF CLOVER was a collaborative study project that took place January 2017 among five friends at RISD. Each of us developed a brand that culminated in a line of merchandise consisting of screenprinted shirts, enamel pins, stickers, buttons, and prints.
My designs draw upon the natural world as a source of inspiration, depicting subjects such as sea life and salad leaves. I imbue my drawings with cartoony life and bouncy shapes, aiming at a gender neutral all-ages audience. Color and playfulness abounds.
I designed, sourced materials, screen-printed, marketed, and sold all apparel myself.
For our thesis presentation, we organized a school sale and photoshoot.








